BRAND
STORY

BEN'S BAKED

From helping a friend to one of the most enjoyable projects, Ben, a good friend of us, found his passion in bakery, specialized in Australian pies. With cross-cultured background, Ben infuses Australian originality with Thai taste, creating his own recipe with premium and high-end ingredients.

The reflection of Ben can be seen from the very start with the name of Ben's Baked, as we refer it to his weed-smoking habits since college years where 'Baked' is also used to define the state of 'high'.

 

And that is only a little story behind this fun project! Let's get baked with Ben below.

MUNCH
IT HIGH

"It's munchies time!" - A sentence that secretly is being communicated between food & sweets devourers, but most importantly (weed) smokers!

What if those people can munch & get high (feeling superior by having the best food) at the same time? What if the perfect break time just meets with the perfect food?

This is what Ben's Baked was created for.


To friendly spread love in the form of high quality bakery.


To passionately get people high with values and deliciousness from his crafts.

UNIQUE
SELLING
PROPOSITIONS

AUSSIE-BASED
BAKERY

An authentic original Australian recipe

Super-rare to find in Thai bakery industry.

HOMEMADE

All bakery products from Ben's Baked are guaranteed by the touch of the owner himself, made & cooked with passion and expertise.

PREMIUM
QUALITY

By using high quality ingredients and selling at affordable prices, Ben's Baked goods are the must for everyone.

FUN & FRIENDLY

BRAND
CONCEPT

INTERNATIONAL

PREMIUM

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LOGO
DESIGN

PACKAGE

WRAPPING PAPER

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PIE BOX

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